INSIGHT-New generation of digital banks bets on minority markets Reuters 2 hrs ago * LGBTQ, Black Americans, Asian Americans among target groups Popular Searches * Face tough task to challenge big banks in a crowded market By Anna Irrera and Maria Caspani NEW YORK, May 13 (Reuters) - After a doctor's visit, three court appearances, five trips to the bank and having her name and address published in a newspaper, Billie Simmons finally got a debit card with her chosen name. As a transgender woman, that meant she didn't run the risk of outing herself every time she used her card for routine expenses like buying groceries.