Ecological Imperialism and Jair Bolsonaro’s Agenda in Brazil As the climate change crisis worsens, due both to lack of appropriate radical action and the maintenance of capitalist business as usual, ecological concerns have become more widespread. Environmentalism comes in many shapes and forms, and some types of discourse have become more mainstream over the years. Campaigns to protect animals and forests and care for the planet make their way into movies, social media, and political speeches. This is generally positive, since one obstacle to change is strong anti-environmental propaganda. However, the majority of mainstream environmentalism tends to focus either on change through individual action or on the very limited approaches put forward by mainstream nongovernmental organizations (NGOs) and other institutions. These proposals fail to deal with the root causes of the crisis and neglect the level of urgency required to avoid worst-case scenarios. The scale of change necessary to actually curb climate change, biodiversity loss, deforestation, and water pollution is that of systemic action, but these more macro approaches are often perceived as the jobs of heads of state, or even as projects best pursued through alliances between countries and corporations willing to go “greener.” This is environmentalism with a neoliberal face, or better yet, a myriad of empty promises that can be packaged and sold as solutions so that governments and corporations can look more responsible—even as widespread fossil fuel extractivism and destructive vegetable and animal agriculture continue unchecked.