Almost forgotten about to change the flu, but london sacks me and had him to the only owns in gemini, this blind cellar, mondays, facing extinction. Which conservationists havent really noticed because owns arent just taught defined. They can also be hard to look at. But marcus menda is a fan anyway, hes the marketing director of the people and caves and he wants to help the local ohms improve that image. Is it even new kids . They live in the dog over the phone with the likes to talk to, you know, just and then the so one layer of skin grows all over them. And its a really unusual animal and spits the other 3 toes of the front to the back. Crazy followed as always, there were so many things of the, the sex little creature pa, wilson. Im the one key on the side of the bizarre owns, are about to become famous. But this a problem. They having trouble procreating. Thats why mark was menda, is funding a conservation project. This Research Team hoops to help the unusual creatures we produce this office. You know, its amazing the animals have as of only so many decades. And if they would be happy and that leads to reproduction, and that that would be great and go to the physical and then wed have to protect the baby. And then also be able to be sure he gets a china instead of smashed. And im, i filled these in the household along with few fact on this end, no of spring to date. Is this the end of the week behind on the same can back Research Institute in frank, full time mind. Its primary focus animal is that send a shift down most people spines, the spiders to many, just an 8 negative night to man, to squash been protected. Which biologist pay to giga is one of the biggest. The extra fit bite is a twins box, even if its the part of our finance group about diversity, one of the light that lives around us, and we need them to the on board with it. But also in deal gig is collection includes more than half a 1000000 specimens. Spiders play a key role in the eco system. They keep some insects populations and check because they look so creepy. Its hard to convince people that they need to have protection next, pay to giga has come up with a novel solutions. He gives the spiders submit 14 names initially. Non spaces of spite arrived. Graham particularly fund of is the head to wrap it a. David bowie on david though we have not finished about a name, david bowie, of course, helps get the word out that its habitat is on the thread score. And the confederates in front of japan does about english does to be. He could. That was how i got the message, i said, maybe even reaching people who wouldnt usually hear about or to these on for life me in the voice or not. Its not uncommon for giants craps find in may not be anywhere near is fame and it says the real to bowie. But thanks to pay to you because idea its have 10. 00 to the exposure funding and public support are crucial some research and its b cs protection. Thats because thats been lacking to date. Many species of different was dying out unnoticed with potentially grave consequences. Can systems grant, we can, with every extinction on have english. Theres actually a lack of knowledge here. One thats preventing us from getting spacing like the zone for any read list hockey or using good hard facts to properly reinforce the message that they need protection. But thats why were trying to promote research into these animals. Its, we have so well actually no more. And well be in a position to say, we didnt see the view. Yes. The space, these names protection now on couldnt, you know, its crucial for a particular eco system. These guns fish, this for deepest, for the units, are closest. The 1st step towards the better image, information of tool. Many people are scared of spiders, and mostly on founded fia, assess the biologist. The direction of, for example, may be huge, doesnt, who is the threat to humans . Research is the foundation of any successful species protection program. But to dates, thats very little Scientific Data on the own. Its natural, habitat and subterranean rivers makes it hard to observe. Thats why include the land is a unique opportunity for researches the definitely the land owns are already over 80 years old. Life expectancy around a 100, at least, thats what scientists think. They also think the owners can still and we produce. But if they dont procreate soon, the population state is sealed. Then, new campaign can help a team from the life nets institute for the landlord Life Research uses out for sam to examine a female, the hudson with gardner hopes up a bit squared because we found this female together with a meal under a rock. And what were finding here doesnt look very promising. After all it says its healthy. Yes, sure its healthy, but theres no sign of any exist. The reproduction specialist only come totally behind twice a year. They usually focus on preserving large theses, such as the northern white drawing no less towards a sure its much more difficult to get funding for research into small unknown species. I sent all that live in caves and are inaccessible problems. Good. I havent become as i think its much easier for large and i always maddox pcs like right now. And so huh. Soon im fabians, like the own are among the most threatened vertebrates, but they usually overlooked by species protection campaigns. Its easier to get close to people with mammals and, but theres somehow closer to us than if im working with fish and cb and direct towels. Thats much more difficult to go. Although there are a few icons such as the fire salamander and the fire. Bentley towed there brightly, call it an impressive complement, but its easy to pull on peoples heart strings if you think weve mammals about them. And by the way we get to the childrens lives. The um has already captured the researches hot and they are in the state about 10 latest discovery. Yeah, im glad we just found relatively well developed, a deposit or follicles a mess and were going to measure them again to see how big they are. He was, but this is an active e mail animal reproductively active. These round structures here. Mm hm. But reproductively is female. Doesnt necessarily mean babies. The researches cant get the hoops out just yet. Its in the im a single gums for you looking at it cautiously and yeah its, its a lot different than breathing got paints and cookies. So that would happen much more quickly while im talking to ears, owns takes loretta and falls in. And thats why its a moment, and its still speculation to say whether or not they can reproduce as a function code of a. But well keep adding, im very certain populations are fresh, water species have declined by 84 percent over the last 4 decades. At least partly because of Water Pollution and with dams. We so that just think more people need to know the truth. Could the own be the perfect character to help raise awareness. But 1st theyll have to survive. New bacteria can enter the water. The creatures also hate bright lights. The researches look the x with headlamps and an end disco pick camera. Were using a low light camera, the hang on there was something light there. Could be spun downloads then. Hm. Spill over a bundle or a metaphor. So lets have a look, ive seen them before the so i have to now have seen once the image before and it was a bit more racket and more reflective to send me a list of cons that was actually Transparent Fund a little bit. I think thats gravel to bed. Could have been something, you know, from the, the site were hoping that maybe in 2 months, so when the female we looked at with the office sound is ready for all that will actually fine. So then slice for christmas. And so its doing the time is less than the jumps of own babies. A protecting aesthetically challenged animals recoil. Some creativity. Simon, whats appropriate is totally unique. Stand up comedy. The englishman founded the ugly animal preservation society. 9 years ago. Ive always had a proper deep love of the weird and the wonderful creatures and up in them is the people arent. And if you want me to care for the kids, things when youre missing the point of conservation and im trying to get people to love these things, which are 1st comments, they might know simon, what 1st live with parents since the korean and knocked down. Its going to be cost getting back in front of real people and because we dont gigs online versus not the same hope im still funny. Its hard for us. Its terrifying prospect. The biologist is touring the u. K. With his show today, hes appearing it to science festival in the west and english city of chelton and excuse me, it was a little because of these this is one of the pond. Does it to be the small scopes . Yeah, its, its cute, fluffy. What youre thinking, black and white, save them so much money and color photocopy. Yeah. You know the red list. Theyre kinda like the big book of endangered species. Look like youre kind of yellow pages of death. Dont split them through to start to notice that it was filled with butterflies, but there was no months cuz most of that little bit too dont. When they go expense, we dont even seem to notice never mind care. And i thought i thought this is wrong. You know, because because of the level of, of things cuz cause any of these tried internet dating knows the vast majority of life, right there is the common deacon out also has its own mascot is dependent not good enough cuz you only made a blog. I mean, its ugly, its depressed. Youre simply a liberal democrats. Were sleepwalking our way into a mass extinction like we are, was bod for the planet as an asteroid was for the dinosaurs. And thats, thats a tragedy. Im. But its tricky because it got to deal with it and i just decided i was going to stand up comedy because otherwise youre good, grief, etc. So by addressing it and kind of like manner and having fun with it and then try to get people talking about conservation in a different way. And simon is no low. We both of the comedians also share the stage with simon jo, lantern shock. Each of them presents a different animal. They. Chevy entry fees with various environmental projects. As the evenings role as to what today was the audience votes for its favors in the extinction slam. Would like to make some schedule for ed whos looking for the job and hed like to vote for the mary river terminal. The latest of june. So i think that is the answer. This is true. Please review the most part is really i think is needs to be of the animals. Then we realized before we, we didnt and not from just is not what you just see is the, is a lot more to, than i live unable to solve. I keep getting exposure to the ones that you dont see as much as is required. In 2013, what organized and online poll to cram the worlds ugliest animal, the blue fish one and found the same thing. If it was by orgy, the more you look, the more beauty you see, even if youre talking about an ugly thing. Yes. So look, ugly animals matter to dont be boring. The, the mock with mendo who wants to protect ugly animals. He wants to 10 homes in system expertise, to attract tourists to ruben and, and raise some cash for the live can assume fault for like how many owners sometimes uses and then solve disease. So keep them often on, so were having some actual animal that you can see or even talk which result somebody was that when came at least ignorant and we need to remedy that some say, okay, this animal lives in germany, its going to skip autonomy here in the home and so that kind of things to move around this price that makes it special fit sienna, and thats where we can start telling stories. Label fits and she threw up seeing and mark with menda has hired an advertising specialist to help out will be its only can this thing. So please turn off your flesh by now were here. Yes, thats on like were down the mostly phone to spend their entire lives in the novel stage involved in countries. The end fabian is the quote human fish because of the skin color sounds more like something out of a horror movies and a campaign. And im going to see it. So seeing animals, totally naked like business wasnt, was especially attractive with the one that took a look at how it movers, the. It wont change that. You take the time to think about some of the think its cuz there are plenty of things you can use to explain creature to children that make it interesting. Kind of the safe thats illustrated and animated. Kids will love that. Yeah. To make something cute out. Yes. We can when then even because of a little less than a dictation, something small kind of food side. Thats lucky the thing that might make it seem dont which, but thats what well touch peoples hearts. And its a po, lies in as prime audio in nature as to who i need to make. Note thats actually teacher sign is and which can this guy defend . It was on the hide. And i think that needs to be conveyed as when its not the cuteness but perhaps something taking like of a specialist. It will be a challenge, but a nice one showed him what sort of a few weeks later mark was menda is going to be understanding backs, agency, initial designs for the own. As movie stuff are ready to w. W. F spends up to 2700000 euros a year on advertising. Marcus mendez budget is a fraction of fat. Will a Campaign Still be a success on Health Science . The on the sides of the i to you is that the own was having a really relaxing morning late. That addition, nothing can both of him to silly and the date and the fluids. And he walks into the lodge and it surprises him just doesnt have to be furnished, but the, its not what he was expecting. A good. Ill just let it speak for itself. Thats just, thats really cool. Who is unlikely . Took the newspaper in the coffee mug to make it funny and then copy of it. So just the way i wanted it to be a little kids from like the style movies and the Little Details would appeal to at all. But just getting the complete package of ties replacing them, do you have accident on which one is a when . When did the she still was i post, especially with them when the humorous animation will help us increase awareness of this very special animal from time on a lot of people already the yeah. More for the i mean much you and also showed when was the chief of these adults finish all School Age Students here in supervisor. That was the own fan club, can start growing because weve got an actual character goods and we can a macos menda is happy with the character named all nice, but with a mission become a star. The may to with the noah franconi in town of a ban, a good place to find an exceeding a rat animal. But you need it good. I just spoke to him. It likes to hang out on him for it was bush, nice sick, and 10 up box the buck which measured is just a few millimeters, was due to a phoenix thing in central york. Then in 2011 and some ologist announcement recently found just again in avon north the conservation project. Its logan save rossi. Very exciting. Bugs have an image problem, image bugs, or something you might find a new bed, but something you have to protect yourself from all look house full of dollars, some even smell bad stink 5 ink. And so in principle, peoples experience of bugs tends to be really bad. Stuff and then one comes along that has to suddenly win hans and minds and turn everything around and we did it. So let me read this glowing, rosies neighborhood was a minute retraining ground until 2004. When the left, the site was in mocked and moved to racing until announcement jury came along. The Campaign Began turning the forest and meadows, if the 270. 00 to sign it into a race track. In doing so, the biologist saved the habitat if its sick, and 10 of my plants buck, and numerous other species. Some may not even have been discovered yet. Sophistry. Just in the audience, the on spectacular spaces that are disappearing from the ones were not focused on. Again, this is kind of, i dont see it as a ranking because disputes, these are a non icons decide against the space use if i dont know it exist on the scanner, want to and so they know that some of the needs and so the more appealing ones tend to be prioritized when you understand we just have to acceptance. Whats going on about we cant give up and allow selves to resist efforts to save others visa, nonchalant. Who lesson of the under the not include some of the execution just like the bug itself. Its happy that has suffered loan to neglect the rent. Insects thrives only in the transitional fringes between forest and field intensive, farming and forestry or destroying those fringes. The fence to rosie science is now taking a fresh look at the unique species. Diversity of the forest at the mistaken get us been using boy. Yeah, thats i think that with this project weve stumbled on a need that now needs to be addressed. Were collecting the necessary information, something that were seeing. I was validated by all of this easiest way able to find on the forest edge. And also when the threat to these results and then the federal scout, its no coincidence that creatures living in these areas, often among the most endangered, know so sick of physics and class memory. And this team have a pointed rosie the patron species, if this ecosystem, they hope the bucks protection will benefit as many other species as possible. A common but to controversial practice in Nature Conservation of tool. Each species has different needs within a single habitat as a possible solution to preserve entire ecosystems, instead of individual ccs. An approach thats being tested in aden. The site is now an official special area of conservation. So far more than 7600. 00 types of plants and fungus, half being identified here, its one of them is species rich areas in gemini. I grew up in the fall from here on the pause and you couldnt access this area when this value is was restricted, only let me, im on the all the maybe wont cost it once a year. And now finally attempts to roll somebodys is on the site, its been transformed. Now i come here every other day. Its my bring my talk as well on this. Its a lovely place for a little announcement or a has complained for the preservation of this region for more than 15 years or to see so you can see the lovely fake and 10 a, the thick red antenna system. Weve been lucky to find wonderful now, and his efforts to put to rosie in this spotlight will continue the w, w. F specialist degrees. Subject commitments can definitely pay off the, the space. This is worth protecting of the, the cleaning days. We assume to be unnecessary and all those we dont find especially appealing, ice is all set free. So it shows that working with less than 9 spaces as possible. It just means putting in more time to increase awareness of those less than noises. Basically cutting off and select the contacts from back in the huts region. Efforts to get the owner to reproduce. They hold again this year that will the Public Relations campaign be more successful . It would help the Research Work with linda has gathered a few testers to find out a job. Yeah, it was easy to get them from Standards Agency for the 1st time. Theyve produced an animation about this very special animal that somebody in the home attractive families and children are meaningful. Lets take a look one thing, its only a few seconds long as we get calls it good, then the flemish and the b. Thats what gets exactly what we wanted, an employee make something positive. I make a loss and some of the big on the ive all mom come just to have fun. Well, learning about the animal and its quote your skin. When steve has a light in this t of us, one in the old minutes, new guy, hes as a promotional style in a cartoon. And now was a stuffed animal to biologist. And its been a great opportunity for species conservation. I think hes now yours. He lives right here and theres instead as thing to wagging and saying you have to save the world, basically. You cant destroy everything. You have to protect spaces from bice, to deal and says, hey, this is something wed like to conserve include. And if were realizing that now, so it made me realize that later to about some tiny little insect that we cant even see if we dont special dismissal from perhaps what we perceive as ugly may hold the key to preserving something very beautiful. 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