(0) 301 INC, the venture capital arm of General Mills, is leading a multistage investment of up to $20 million in Pots Co, in partnership with other investors. Pots Co, the London-based food company best known for its range of hand-crafted potted desserts available in UK supermarkets, will leverage the investment to propel its growth strategy, expanding its product range and distribution in the US. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210413005126/en/ 301 INC, General Mills venture capital arm, leads multimillion dollar investment in London-based Pots Co, to expand brand's US presence. (Photo: Business Wire)