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Amazon Prime Now Is Going Away, 2-Hour Delivery Accessible Through Main App - May 24, 2021
Amazon has announced to shut down its standalone Prime Now delivery app, and the two-hour delivery options will now be available on its main app and website.
The company said that in India, Japan and Singapore, it has already moved the Prime Now experience onto Amazon and retired the Prime Now app and website.
“In the US, we began making two-hour delivery from Amazon Fresh and Whole Foods Market available on Amazon in 2019. Globally, we’ll move our third-party partners and local stores to the Amazon shopping experience before the Prime Now app and website are retired later this year,” informed Stephenie Landry, vice president of grocery at Amazon.
Amazon to Retire Beloved Prime Now Service
Amazon to Retire Beloved Prime Now Service
Prime Now, which originally launched in 2014, uses Amazon and affiliated local stores to deliver last-minute items to members.
Emily Rella
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Since Amazon Prime came on to the scene in 2007, shoppers became accustomed to an online shopping experience that was nearly as irresistibly fast and convenient as walking into a brick-and-mortar store and purchasing what they wanted then and there.
With the creation of Prime Now seven years later, shoppers were able to order and receieve select essentials within a two-hour window.
Today, the online retail giant announced that it would be shuttering the Prime Now app and website by the end of the year and instead shouldering its Prime Now services under the main Amazon app and website, instead of having Prime Now exist as a standalone entity.
Amazon to retire Prime Now, allows two-hour deliveries on main app
The company said that the feedback from customers who have shopped two-hour delivery on Amazon has been overwhelmingly positive.
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NEW DELHI: Amazon has announced to shut down its standalone Prime Now quick delivery app, and the two-hour delivery options will now be available on its main app and website. The company said that in India, Japan and Singapore, it has already moved the Prime Now experience onto Amazon and retired the Prime Now app and website. In the US, we began making two-hour delivery from Amazon Fresh and Whole Foods Market available on Amazon in 2019. Globally, we ll move our third-party partners and local stores to the Amazon shopping experience before the Prime Now app and website are retired later this year, informed Stephenie Landry, vice president of grocery at Amazon.