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Iteration and social trends: The keys to successfully entering the hypercasual market

At GI Live, Shai Sasson detailed CrazyLabs strategy to develop and release successful hypercasual games

Watch GI Live today: Minecraft, Sumo Digital, LEGO, iam8bit and much more

The event is about the business of indie games development, and has been programmed by GamesIndustry.biz with support from EGX Rezzed. Alongside the talks, there are meetings and private, behind-closed-doors sessions with the likes of Warren Spector, Brenda Romero, Xbox and Valve. You can see the full schedule here. The event is headline sponsored by Xsolla, and has been backed by CrazyLabs, Creative England (Advance Initiative), Curve Digital, gnet, LEGO Ventures, Limited Run, My.Games, nDreams, Renaissance PR. We ve got a number of big keynote sessions today, beginning with Helen Chiang, the corporate vice president of the Minecraft franchise. You can catch all the talks on our YouTube channel, or alternative you can watch them right here. Here s what we ve got coming up:

Limited Run and Iam8Bit join GI Live: Online

Two of the biggest names in physical games and merchandise are coming to GI Live: Online this month. The event, which takes place April 14th - 16th, is filled with investors, publishers, indie developers and service companies looking to discover games, attract funding and share advice on making games more successful. Limited Run is a specialist games retailer (and finalist for the Indie Publishing Awards) that produces special physical versions of games. They will be hosting a roundtable with indie developers and publishers at the show. Tickets are on sale here. Meanwhile, Iam8bit s Jon Gibson and Amanda White will be joining GamesIndustry.biz on a session looking at the growth and opportunities in the physical space.

Learn how to make great game trailers at GI Live: Online

Learn how to make great game trailers at GI Live: Online
gamesindustry.biz - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from gamesindustry.biz Daily Mail and Mail on Sunday newspapers.

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