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Make Game Day Every Day with the New Homesick x Bud Light Tailgate Candle

Make Game Day Every Day with the New Homesick x Bud Light Tailgate Candle
prnewswire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prnewswire.com Daily Mail and Mail on Sunday newspapers.

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The rise of DTC holding companies

The rise of DTC holding companies
retaildive.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from retaildive.com Daily Mail and Mail on Sunday newspapers.

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Heyday raises $70M to grow marketplace brands

Dive Brief: Heyday, a platform that supports digital-native, marketplace brands, raised $70 million in Series B equity financing, the company announced in an emailed press release on Thursday. The round comes less than six months after the startup raised $175 million in Series A funding. The company said it has surpassed $100 million in revenue, employs a team of over 100 employees and expanded to more than a dozen markets worldwide. General Catalyst, Khosla Ventures and Arbor Ventures participated in the Series B funding round. Mark Crane, partner at General Catalyst, will also join Heyday s board, per the announcement. Dive Insight: In its bid to help scale marketplace-native brands, Heyday has brought on industry veterans with experience at established brands and retailers to guide its company into the next phase.

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Gravity Blanket CEO on Launching and Selling a Hot Startup

Gravity Blanket Mike Grillo left the agency world in 2016 and went on to launch Gravity Blanket. The company grew rapidly and was acquired in early 2021. Grillo said his agency experience was key to growing Gravity Blanket and getting distribution deals. Mike Grillo left his agency career in 2016 to join the digital media boom, heading to science and tech-focused Futurism as its chief operating officer. There, he helped develop and launch Gravity Blanket Holdings, best known for its weighted blankets that claim to promote sleep. The company shot up to $22 million in revenue after three years before selling to direct-to-consumer network Win Brands Group for an undisclosed sum in February.

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DTC holding company eyes expansion with Gravity acquisition

Permission granted by Win Brands Group Which DTC brands succeed and which fail is dependent on a variety of factors. It s not as simple as a great ad, a strong vision or a catchy name. Retail is a complicated business, and requires a complicated skill set. As DTC brands have grown, that s driven them to pull in retail veterans for executive roles, sell to retail giants like Walmart or P&G, and look to investors for help scaling. Venture capital funding has been the traditional route of many DTC brands looking for growth, but more nontraditional options have cropped up recently as brands look to scale slower and more profitably. Intimates manufacturer Gelmart, for example, launched its own DTC investment arm earlier this month, after helping incubate Lively. Its aim was to not only provide funding, but also expertise around manufacturing and supply chain.

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