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9 Pairs of the Best 70s sneakers to Wear in 2021
It s Going to Be A Summer of 70s Sneakers & Here Are 9 Reasons Why
Stadium Goods
We all know that style moves like a pendulum. When things get too futuristic, you can be sure that a return to retro style is on its way. Likewise, when we’ve all seen too much of the past, there’s a futuristic revamp on the horizon. That applies to the world of sneakers, too. After much deliberation around technical runners in recent seasons, we’re in the midst of a vintage revival now revolving around 70s sneakers.
Mark C O’Flaherty, The New York Times
Published: 25 May 2021 12:35 PM BdST
Updated: 25 May 2021 12:35 PM BdST In an undated image provided via Puma, Puma Mirage sneakers. In the age of the infinite scroll and the era of sneaker culture, where the competition to make the hottest, rarest, most wanted kick is more intense than ever, the shoe that clashes shades with the most force stops traffic at least of the online kind. (via Puma via The New York Times) In an undated image provided via Nike, Nike’s Foamposite Volt sneaker. In the age of the infinite scroll and the era of sneaker culture, where the competition to make the hottest, rarest, most wanted kick is more intense than ever, the shoe that clashes shades with the most force stops traffic at least of the online kind. (via Nike via The New York Times)
The Secret Psychology of Sneaker Colors
You think they randomly choose those glaring shades of Nike, Adidas and New Balance? Think again.
The Nike x Sacai VaporWaffle in all its color clashing glory.Credit.via Nike
By Mark C. O’Flaherty
May 24, 2021, 5:00 a.m. ET
Aqua blue, acid lime and grape purple. Electric orange interspersed with neon pink. Gray suede and cheetah print mixed with white and gold. These are not descriptions of a minimalist’s worst nightmare, but rather new color combinations from Adidas, Reebok and New Balance. And they are jarring by design.
In the age of the infinite scroll and the era of sneaker culture, where the competition to make the hottest, rarest, most wanted kick is more intense than ever, the shoe that clashes shades with the most force stops traffic at least of the online kind. As a result, athletic shoe companies are increasingly becoming fluent aficionados of that old art: color theory.
10 of the Best Nike Air Max 1 Colorways to Wear in 2021
10 of the Best Nike Air Max 1 Colorways & Where to Cop
Nike
Launched in 1987, the Nike Air Max 1 arrived at a time when Nike was looking for a way to overtake competition who, while still not as popular, was beating Nike in the visual department. As super-bright color palettes and eye-catching designs rose to the top, Nike’s understated Cortez, Waffle Racer, and Tailwind were being overshadowed. One trip to Paris later and Tinker Hatfield, having marveled at the Pompidou Centre and its exoskeleton of walkways, decided to design a shoe with its air bubble on show. The Nike Air Max 1 was born.