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Wine export label directory a win for Australian wine brand owners
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Wine Label Directory to strengthen Australian wine brand protection
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The Hon David Littleproud MP
Minister for Agriculture, Drought and Emergency Management
Legislation has passed parliament to establish a wine export label directory
The directory will protect Australian wine brands against copycat exports
The changes will build consumer confidence in Australian wines
Legislation passed parliament yesterday enabling Wine Australia to establish a Wine Export Label Directory to help wine brand owners protect their export wine labels against copycat labelling.
Minister for Agriculture David Littleproud said the passing of the Wine Australia Amendment (Label Directory) Act 2020 will lead to the creation of an online database of all Australian export wine labels.