Hyatt checks in Ogilvy as lead agency for guest loyalty programme Details 05 May 2021
Hyatt has appointed Ogilvy as its lead agency for its guest loyalty programme, World of Hyatt. Ogilvy will support the development and expression of World of Hyatt’s member communications, promotions, and programme enhancements.
Ogilvy brings its capabilities across customer insights, commerce, digital product innovation, customer engagement and acquisition, CRM and loyalty under an end-to-end offering, focusing on World of Hyatt market priorities and ambition to accelerate growth, while delivering value and speed at scale. Among the list of participating locations under World of Hyatt include Park Hyatt, Miraval, Grand Hyatt, Alila, Andaz, The Unbound Collection by Hyatt, and Destination by Hyatt.
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Senior Editor (Hotels) By tapping or scanning App Clip Codes throughout two of Caesars’ properties, guests can streamline finding their room or booking restaurant reservations.
Bottle Rocket, a digital experience company, announced the launch of an Apple App Clip for its partner Caesars Entertainment, the largest casino and entertainment company in the U.S. This new innovation allows Caesars’ on-site guests to locate their hotel room and book restaurant reservations quickly and easily without downloading the Caesars Rewards mobile app. The App Clip also leverages push notifications from Caesars’ engagement partner,
“We are proud to have partnered with Caesars to design and develop a new customer engagement channel that has the power to drive immediate tangible business value,” states Rajesh Midha, Bottle Rocket’s Chief Experience Officer. “With App Clips, Caesars is now able to offer guests a highly contextual, powerful utility at their poin