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Share This Article New Crisis Survey Reveals Younger Generations More Concerned About Social Issues at Their Bank Than Boomers “There is a clear difference among age groups of what offends them most, making it imperative that banks and credit unions understand their customer or member base and what drives engagement and retention,” said Mary York, CEO of York Public Relations. Older generations more likely turned off by compliance violations FIs must have a crisis plan in place with appropriate responses and messaging for different groups. If not, you run the risk of not meeting their specific concerns and needs.” Mary York, CEO of York Public RelationsATLANTA, GEORGIA, UNITED STATES, April 12, 2021 /EINPresswire.com/ York Public Relations, the nation’s top brand awareness and crisis PR firm dedicated exclusively to financial institutions and fintechs, today revealed vast differences between generations that would cause them to break up with their bank. The survey

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