Jan 26, 2021 4:45 AM PT
Google sent a shock wave through the advertising and publishing industries last year when it announced it planned to scrap third-party tracking cookies, which are an important tool for online marketers. Not to worry, the company announced Monday. It has a viable alternative in the wings. It might be hard to imagine how advertising on the Web could be relevant, and accurately measured, without third-party cookies, Google s Group Product Manager for User Trust and Privacy Chetna Bindra wrote in the company s Ads & Commerce blog. When the Privacy Sandbox technology for interest-based advertising (FLoC) was first proposed last year, we started with the idea that groups of people with common interests could replace individual identifiers, she continued. Today, we re releasing new data showing how this innovation can deliver results nearly as effective as cookie-based approaches.
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Introduction to Sensors in IoT and Cloud Computing Applications provides information about sensors and their applications. Readers are first introduced to the concept of small instruments and their application as sensors. The chapters which follow explains Internet of Things (IoT) architecture while providing notes on the implementation, demonstration and related issues of IoT systems. The book continues to explore the topic by providing information about sensor-cloud infrastructure, mobile cloud, fog computing (an extension of cloud computing that takes cloud computing to the cutting-edge of networking where data is produced) and integration of IoT devices with cloud computing. The book also presents notes on the taxonomy of fog-computing systems. The six chapters in this book provide essential information for general readers, and students of computer science to understand the basics of cloud computing networks, related concepts and applications.
Nearly 30,000 Macs have been infected with a new malware strain. Discovered by researchers at Red Canary, the malware has been sitting on it hosts waiting for a payload that never arrived. In a statement provided to TechNewsWorld, Apple said that upon discovering the malware, it revoked the certificates of the developer accounts used to sign the packages, preventing new machines from being infected.
Google sent a shock wave through the advertising and publishing industries last year when it announced it planned to scrap third-party tracking cookies, which are an important tool for online marketers. Not to worry, the company announced Monday. It has a viable alternative in the wings. "FLoC" will be available for public testing with the March release of Chrome.