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TechCabal Daily - A breath of Releaf 💨

In today's edition of #TechCabalDaily: Capiter raises $33m ; Instagram’s adverse effects on young adults; Releaf is breathing life into Nigeria’s food processing industry; The UK government partners with the Nigeria Startup Bill; and, Events: DSN's AI Startup Summit

LinkedIn Adds Long-Form Posts for Company Pages, New Ad Performance Measurement Options

LinkedIn Adds Long-Form Posts for Company Pages, New Ad Performance Measurement Options
socialmediatoday.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from socialmediatoday.com Daily Mail and Mail on Sunday newspapers.

Industry responds as Google confirms it s ditching unique identifiers for digital advertising

Industry responds as Google confirms it s ditching unique identifiers for digital advertising Latest step comes as the cookie is phased out Confirmation of Google’s decision to drop identifiers to track individuals in any shape or form once the iconic cookie is phased out has been met with positive and negative responses from the wider advertising and media ecosystem.   In an announcement overnight, Google confirmed once third-party cookies are removed, it will not build alternate identifiers to track individuals as they browse across the Web, nor will it employ them in its products. Cookies are due to be phased out across Google’s browser products by early 2022.  

Partnership between Anzu io and Digiseg brings cookie-less consumer data to in-game advertising

Top 5 Things You Need to Know Now in Hotel Digital Marketing: December Edition | By Margaret Mastrogiacomo – Hospitality Net

By Margaret Mastrogiacomo, EVP, Strategy at NextGuest share this article Photo: NextGuest With hotel marketers around the world ready for a reset, 2021 can t come soon enough. If you haven t already, now is the time to finalize your 2021 marketing plan and ensure your strategy is ahead of the curve. This month, Google debuted a trio of new tools to help destinations and hotels use search data to identify and analyze travel demand, Instagram expands new Guides feature to all users, and retro fonts make a comeback in web design. From Search to Social Media and Design, here are the top 5 things you need to know now in hotel digital marketing.

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