Apple Music streaming is diving deep into India With localised content as well as offering support for artistes it is reaching out to listeners like no other service provider Mathures Paul | Published 04.08.21, 12:38 AM
Music streaming has a problem and one service is trying to iron it out. Consider Netflix or Disney, they both have plenty of original content to attract new users every day. There is a chance viewers will subscribe to either or both platforms while not much of the content overlaps. That’s where music streaming differs. If everyone offers the same catalogue of music, what will make listeners choose one over the other, besides pricing? Content curation, streaming options, personalised content… and that’s where Apple Music comes in,
GOOD NEWS! Apple Music taps more Indian languages, nurtures local talent - Check all details here
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Apple Music taps more Indian languages, nurtures local talent
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Delhi-based rapper Aditya Guglani traces his journey from being an introvert to Qoini
Aditya Guglani s latest single, Ghissey Jootey, released earlier this year, is the outcome of self-isolation and personal loss during the COVID-19 pandemic.
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Aditya Guglani, popularly known by his stage name
Qoini, is a Delhi-based songwriter, rapper, and entrepreneur. Starting his creative career in the hip-hop world at the age of 14, as a writer, Aditya incepted
Qoini (or ‘
Aditya Guglani aka Qoini
Hum Jaise Hain in 2017, and another in 2018,
Ban Na Chahu Qoini. He has also released freestyle videos on his Instagram and YouTube channels, which helped him catch the attention of event organisers, eventually landing him with distinguished hip-hop gigs like the