How Neuromarketing can press Buy Button in customer s mind: Vision Raval ANI | Updated: Apr 06, 2021 09:38 IST
New Delhi [India], April 6 (ANI/SRV Media): marketing >Neuromarketing is a process that includes the direct use of brain imaging, brain scanning, and other brain activities measurement technology to measure a subject s response to specific products, packaging, advertising, and other marketing processes. marketing >Neuromarketing is the combination of neurometrics, biometrics, and psychometrics.
When you see two different brand product advertisements with different designs, taglines, punch lines, information texts, warranty icons, and attractive offers, it creates different decision-making waves about that particular product in your brain. These decision-making waves are important factors to decide whether to purchase the product or not.