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TikTok funds first episodic public health series VIRAL from NowThis – TechCrunch

TikTok funds first episodic public health series ‘VIRAL’ from NowThis TikTok is taking another step toward directly funding publishers’ content with today’s announcement that it’s financially backing the production of media publisher NowThis’ new series, “VIRAL,” which will feature interviews with public health experts and a live Q&A session focused on answering questions about the pandemic. The partnership represents TikTok’s first-ever funding of an episodic series from a publisher, though TikTok has previously funded creator content. Through TikTok’s Instructive Accelerator Program, which was formerly known as the Creative Learning Fund, other TikTok publishers have received grants and hands-on support from TikTok so they could produce quality instructive content for TikTok’s #LearnOnTikTok initiative. The program today is structured as four eight-week cycles, during which time publishers post videos four times per week.

Robbie levinLaurel bristowTiktok learnontiktokCreative learning fundInstructive accelerator programTiktok instructive accelerator programInstructive acceleratorThursday aprilThursday mayMedia partnershipsராபி லெவின்லாரல் பிரிஸ்டோபடைப்பு கற்றல் நிதிவியாழன் ஏப்ரல்வியாழன் இருக்கலாம்மீடியா கூட்டாண்மை

Leon Bridges, KAYTRANADA & more help TikTok honor Black music during BHM

No celebration of Black History Month is complete without a salute to the Black artists who shape the past, present, and future of American music. To pay special tribute to the Black community this month,Â TikTokÂ shines a spotlight on Black music on and off the platform, creating themed playlists to celebrate Black musicâs past, present, future & joy, hosting LIVE conversations and performances with Black artists, teaming withÂ @SongPsychÂ to delve into the history of Black music, and, in a first for TikTok, teaming with two of our favorite artists to commission two original songs! âTikTok has become an incubator for Black creatives of all disciplines, and our goal is to make the playing field equitable for all. We’re excited to work with artists and creators like SongPsych to amplify the pillars of the past, present, future, and joy of Black music,â saysÂ

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Streaming services count on content to keep subscribers acquired in 2020

Streamers’ subscriber retention strategies The streaming Super Bowl Streamers’ subscriber retention strategies Subscription-based streaming services are dealing with an enviable issue. After receiving a load of new subscribers amid last year’s streaming viewership surge, the streamers now need to make sure they can keep hold of these people. The key hits: Crunchyroll, CuriosityStream, Starz and World of Wonder say what matters most to retain subscribers is whether they have enough programming to pique people’s interest. Streamers’ subscriber acquisition and retention strategies have become more concentrated on attracting people with programming than one-off promotions and free trials. The production hiatus put some pressure on streamers to ensure they protect their programming pipelines.

New yorkUnited statesNew zealandDevin emeryFenton baileyNbcuniversal peacockDisney huluTed lassoRobin chackoJen corbettZiwe fumudohBloomberg quicktakeTom bradyInstagram tiktokInteractive advertising bureauCreative learning fund

Media Briefing: Media companies DE&I follow-throughs fall short

Welcome to the Media Briefing, a new weekly feature for Digiday+ members that goes deep into the world of media companies, platforms and independent content creators. The Media Briefing will be edited by senior media editor Tim Peterson with weekly contributions from senior reporter Kayleigh Barber; media reporter Sara Guaglione; platforms, data and privacy reporter Kate Kaye; and senior editor, research and features Max Willens. New editions will hit Digiday.com and inboxes every Thursday. We’re making this new briefing available to anyone for the first two editions (1/28 and 2/4) after which it will be exclusively available to Digiday+ members. Join Digiday+ now to prevent losing access, and use promo code MEDIABRIEFING for 10% off a 1-year membership.

New yorkUnited statesTimes squareLos angelesMia libbyEd markeySara guaglioneHenry blodgetMark zuckerbergGeorge floydMax willensJonathan forsytheNicholas carlsonTim petersonLos angeles timesInsider inc

TikTok Testing Q&A Tool, Enabling Creators To More Seamlessly Respond To Viewer Inquiries

TikTok Testing Q&A Tool, Enabling Creators To More Seamlessly Respond To Viewer Inquiries
tubefilter.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from tubefilter.com Daily Mail and Mail on Sunday newspapers.

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