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Of course, not every business can simply create popular TikTok content, but through promotions like #SupportSmallBusiness and #TikTokMadeMeBuyIt, TikTok s hoping to expand those opportunities to more businesses, and improve SMB discovery through the app.
In terms of ad tools, TikTok has also announced a new partnership with Nielsen which will enable businesses to utilize Nielsen s Designated Market Area (DMA) geo-targeting for their campaigns, which facilitates more direct focus based on advanced segmentation. DMA geo-targeting provides businesses who want to reach customers and users in the United States with more granular location targeting options, tapping into more opportunities across enterprise, mid-market, and SMB businesses. DMA geo-targeting uses standardized geographic areas so businesses can share more relevant, interesting and impactful content with their customers in geo-targeted areas, saving them time and resources.
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JPMorgan Chase & Co. announced Monday that it will donate an additional $8 million grant to support Syracuse University’s Institute for Veterans and Military Families.
The grant from JPMorgan Chase & Co., a founding partner of the institute, will support the IVMF’s national training and research programs over the next three years, according to an SU News release.
“The values that veterans bring to the table character, leadership, teamwork, fortitude align exactly with the principles needed for success in business, and our partnership with SU’s IVMF provides tools and resources that veterans need to live up to this potential and drive innovation across industries,” said Mark Elliott, global head of military and veterans affairs at JPMorgan Chase & Co. and co-chair of the IVMF Advisory Board, in the release.
Connecticut Avenue is more beautiful – and more bee-friendly these days.
Van Ness Main Street and volunteers have spent the past six weekends cleaning up trash, sprucing up the I’m Eddie Cano/Rosemary Bistro Cafe streatery, placing plant-filled pots and planting hundreds of flowers in tree boxes.
There is one more flower planting event on Saturday, April 24th, from 1 to 4 p.m. Volunteers can sign up here to help Master Gardener Kathy Sykes plant native and other pollinator-friendly flowers in front of Italian Pizza Kitchen. Or donate here to help pay for the flowers and other Van Ness Main Street efforts.