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Investegate | Company News | Corporate, London Stock Exchange, Regulatory News Headlines Creightons annual profit rises as revenue jumps on branded sales strength
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Creightons annual profit rises as revenue jumps on branded sales strength | 21 July 2021
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Paid for by Creightons2020-12-22T08:45:00+00:00
“Now is the time for everyone to stop non-essential contact with others and to stop all unnecessary travel.” And with those ominous words from Boris Johnson on 16 March 2020, life as we knew it changed unimaginably and thousands of British companies were thrown into a state of limbo.
For many businesses, not least in retail and manufacturing, 2020 has simply been a story of survival. Others, meanwhile, have been undeterred by the events of the past 12 months and, instead, have sought to adapt to the needs of the customer and new opportunities presented by the emergence of shifting consumer trends resulting from the Covid-19 pandemic.
By Maddie Maynard2020-12-18T00:01:00+00:00
Source: Unsplash
Soap makers must be rubbing their hands together with glee. For Covid-19 and the resulting passion for hand washing has helped add £77.8m across bar and liquid formats. That’s an extra 42.1 million bottles of liquid soap, and an additional 9.6 million bars. It’s a sharp contrast to the falling sales of last year.
In terms of brands, the biggest winners were those with eco credentials, says Nielsen analyst Iulia Preda. “Brands capitalising not only on their health and hygiene properties but also sustainability have seen the most success this year.” She cites leading name Carex, whose antibacterial claims and range of refills helped it gain £35.4m.