Ogilvy Australia expands its strategy team, with two new promotions
July 13, 2021 9:59
The promotions follow a year of transformation and growth in new business for Ogilvy Sydney.
Ogilvy Australia has today announced the promotion of Ryan O’Connell to chief strategy officer and Rachel Pool to head of planning.
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Alongside these promotions, Toby Harrison now expands his current role as chief strategy officer to lead growth and innovation across the newly-formed Australian and New Zealand Ogilvy network.
Within this network, the Ogilvy agency, Ogilvy NZ, Ogilvy health and PR (Opr) business units are integrated into one powerful offering for clients.
July 13 2021, 9:59 am | BY Ricki Green | 5 Comments
Ogilvy Australia has today announced the expansion of its Sydney strategy team, with the promotion of Ryan O’Connell (left) to chief strategy officer and Rachel Pool (right) to head of planning.
The promotions follow an exciting year of transformation and strong growth in new business for Ogilvy Sydney.
Alongside these promotions, Toby Harrison now expands his current role as chief strategy officer to lead growth and innovation across the newly formed ANZ Ogilvy Network.
Within this Network, the Ogilvy Agency, Ogilvy NZ, Ogilvy Health and PR (opr) business units are integrated into one powerful offering for clients.
March 1, 2021 12:30
ING Australia has launched its new brand direction, complete with a refreshed logo and a campaign which encourages customers to ‘do your own thing’.
The new brand direction and ‘do your thing’ positioning is led by a TVC which sees the lion from the ING logo come to life, and hang-out with ING customers (in CGI form) as they go about their everyday lives.
ING head of brand, Carly Yanco, said the rebrand was based around messaging that puts customers front and centre, and encourages them to let a “modern and progressive bank” help them do the things that matter most.
Four marketing leaders share their thoughts and predictions on what to expect, and how to make the most of, 2021 as we slowly emerge from the pandemic crisis.