If you’re thinking about a camping trip this summer, some people will tell you it’s too late already. Most popular campgrounds open up reservations four to six months ahead of time, and sites get snatched up quickly. That means if you want to camp in, say, Rocky Mountain or Yellowstone in July, you’d better have made plans in January.
Couple the fact that it was already tough to snag coveted summer spots pre-pandemic with the surge of new campers, and we’ve got a campsite shortage on our hands. The number of people who camped last year spiked by 28 percent, with 7.9 million new participants in 2020, according to the Outdoor Industry Association. A report from the RV Industry Association shows that RV sales shot up 43 percent from 2019 to 2020. And the global glamping market reached $1.8 billion in 2020 and is expected to increase to $2.35 billion around the world in 2021.
Over the past seven days, we’ve seen new hires at WFA, Tesco and Tinder
Another week, another wave of senior appointments and departures at brands, agencies and media owners. Check out our global round-up of who is moving where (any why it matters) below, then head over to our People on the Move hub to see who else has been moving up the career ladder.
Over the past seven days, we’ve seen changes at WFA, Tesco and Tinder.
Got a People on the Move story or tip-off for us? Send it to peopleonthemove@thedrum.com for consideration before next Tuesday.
Movers and Shakers: Aviva, Gravity Road, Bountiful Cow, Genie, IPG Mediabrands, ITV
Welcome to Campaign s weekly round-up of the hires, departures and promotions across the industry.
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