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CX and Marketing Newsbyte: Tealium Announces Functions, Northpass Integrates with HubSpot & More CX News
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Tenovos Raises $8M in Series A-1 Funding
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Chris Donovan/The Globe and Mail
Georgian Partners became Canada’s biggest venture capital firm by investing in companies selling digital automation and artificial-intelligence-driven products. Now it’s trying to become one of those companies itself.
The Toronto financier, which invests in many financial technology companies, or “fintech” enterprises, has dropped the word ‘Partners’ from its brand name and now publicly refers to itself as a fintech and a software company. It’s an unusual move in the private capital world and reflects the fact that Georgian, unlike its peers, builds its own AI and machine learning-driven software, which it gives to companies it backs – and future prospects – to hel
CMO s top 8 martech stories for the week - 11 February 2021
All the latest martech, customer and adtech news from LiveRamp, Magnite, Onclusive and Shareablee, WordPress VIP, Scratchpad, Iteratively, Leadspace and Tealium
LiveRamp to acquire DataFleets
Data connectivity platform, LiveRamp, has entered into a definitive agreement to acquire DataFleets, a cloud data platform that enables data silos to be unified without moving data or compromising privacy.
This acquisition expands LiveRamp’s data protection capabilities to unlock greater data access and control for its customers. In addition, the deal opens up new use cases as well as new markets for distributed data collaboration through LiveRamp Safe Haven. Financial terms were not disclosed.
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San Diego’s Tealium, which makes software that aggregates customer data in real time across multiple collection points, said Wednesday that it closed a $96 million funding round that puts the valuation of the company at $1.2 billion.
Founded in 2008 by former WebSide Story executives, Tealium plans to use the funds for further product innovation on its data platform, which combines information from the web, mobile, offline sources and Internet of Things devices in real time to help businesses deliver more personalized services to their customers.
“We have seen an acceleration in global enterprises selecting Tealium’s customer data platform because we can help them realize business value quickly, which is critical in these dynamic times,” said Jeff Lunsford, chief executive of Tealium. “This new capital will be invested in expanding our customer success, ecosystem development and product development teams around the world.”
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