Retaining its hold on the top position in BARC’s Week 31 (Saturday 31 July to Friday, 6 August 2021) viewership ratings, STAR Plus recorded an average minute audience (AMA) of 2899.7. The channel has registered 2940.4 (000s) AMA in Week 30.
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STAR Plus toppled Sun TV in the latest viewership ratings for mega-cities.
05 Jul, 2021 - 09:19 AM IST | By indiantelevision.com Team
New Delhi: Hindi General Entertainment Channel STAR Plus continues to reign Television rating week after week, riding high on the popularity of its primetime shows. According to Broadcasting Audience Research Council (BARC)’s latest data for week 25, STAR Plus has toppled Sun TV to secure its place as the most viewed channel across the country for the second consecutive week.
According to the TV rating agency, STAR Plus recorded the Average Minute Audience (AMA) of 2961.93 in the week starting from 19 June to 25 June, with Sun TV trailing at AMA of 2689.83. AMA is indicative of the viewership of a channel and reflects the number of individuals of a target audience who viewed an ‘Event’ averaged across minutes.