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Lululemon Founder Buys Canadian Island To Conserve Ecosystem By Giulia Campos
on July 01 2021 8:53 AM Canadian island Saturnina was purchased by the family of the Lululemon founder, Chip Wilson, and donated to the BC Parks Foundation.
Lululemon founder Chip Wilson has purchased the small Canadian island Saturnina in efforts to preserve the rare Douglas fir ecosystem.
Wilson also aided in the purchase of two other Canadian islands also located in the Salish Sea. His conservation efforts come at a time of growing criticism of the British Columbia government’s failure to adequately protect other old-growth ecosystems.
Wilson’s foundation has also donated $3.2 million to save the islands, which will be donated to the British Columbia Parks Foundation. The efforts started in 2020 as a global crowdfunding campaign to save West Ballenas. Wilson’s foundation matched the donations and bought the islands, as well.