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Digital the focus of UFI-Explori Global Recovery Insights 2020 report Part 2
Global association of the exhibition industry, UFI and live event research specialists Explori have released the second part of their
Global Recovery Insights 2020 report, which focuses on the future of digital and hybrid events.
The study, supported by SISO, the Society for Independent Show Organisers, was based on 9,000 responses from 30 countries, and follows on from the release of the first part of the report in October, which looked at how exhibitors and visitors of tradeshows and business events were being impacted by a lack of live events, and how they viewed hybrid and digital events.