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Facebook Tests Targeted In-Stream Video Ads

Facebook Tests Targeted In-Stream Video Ads This week in social media news, Facebook launches a global test of a new ad format called In-Stream Video Topics, Snapchat’s new study shows how users are gearing up for the NFL Draft, TikTok shares Mother’s Day shopping trends, Clubhouse and the NFL announce a partnership and Snapchat reports an increase of 51 million daily active users in Q1. Facebook Launches New Video Ad Formats Facebook announced new topic targeting options within In-Stream video to help brands better engage with relevant customers. The company is also running Instagram Reels and Facebook Stories ad tests to help creators monetize their content.

10 Tips for Reaching Customers with Relevant Trends in 2021

10 Tips for Reaching Customers with Relevant Trends in 2021 There have been so many changes in the past year. There’s a good chance that your customers may have adjusted their habits and the way they interact with businesses. These tips from the online small business community can help you better reach customers with relevant trends in 2021. Avoid These Mistakes When Running a Sustainable Business Sustainability can be a major value for a business. It can also be a selling point for certain customers, partners, and investors. But there are certain mistakes that could derail these efforts. Bill Zujewski elaborates in this post on the Green Business Bureau blog.

Facebook test adds contextual labels to popular pages

Facebook test adds contextual labels to popular pages
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