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7,000 7-Eleven Stores Now Sell Koia s Vegan Protein Smoothies

Shares This week, beverage brand Koia expanded the distribution of its vegan protein smoothies to 7-Eleven locations nationwide. The brand participated in 7-Eleven’s “Sips & Snacks That Love You Back” program, which tested 25 new foods and beverages which also included Outstanding Foods vegan pork rinds at 200 locations in Southern California last summer. 7-Eleven expanded its partnership with Koia after the brand performed as the best-seller during the test. “Over 60 percent of our consumers come to 7-Eleven for beverages, making it critical for our portfolio to match their needs of living healthy lives,” Daniela Field, Senior Category Manager of 7-Eleven, Inc., said. “Koia is how we stay competitive and evolve as a broader better-for-you destination, and we wholeheartedly believe it can stand alongside any of the big brands we carry.”

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