Ferrero denies pressuring Sainsbury s to drop copycat chocolate bars from Dutch disruptor By Anthony Myers A spokesperson for Ferrero has told ConfectioneryNews that it did not ask Sainsbury’s to remove four ‘look-alike’ chocolate bars produced by disruptor brand Tony’s Chocolonely to highlight the use of child labour in the cocoa sector.
The controversial quartet identifies KitKat, Twix, Toblerone and Ferrero Rocher in similar pack designs and formulations, but are created in Tony’s own highly distinctive slab shape.
A spokesperson for Sainsbury’s declined to “
comment on individual suppliers”, while Nestle also declined to comment further on the matter, along with the other manufactures.
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