Comfy Snug Fit s campaign unboxes the freedom from menstrual taboos adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
Comfy Snug Fit,
a menstrual hygiene brand from the house of Amrutanjan Healthcare Limited (Amrutanjan Healthcare), brings new hope in women hygiene market with its superior technology to provide affordable and high quality sanitary napkins.
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The brand is striving to provide hygienic menstruation solutions to cloth users, and will drive awareness campaign to educate cloth users about health and hygiene benefits of choosing sanitary napkins over cloth. It has roped in actress Shraddha Kapoor to drive awareness campaign around menstrual hygiene.
S Sambhu Prasad, Chairman and Managing Director, Amrutanjan Health Care Limited, said, âThe level of awareness and education regarding womenâs menstrual health and hygiene remains low and is still considered as stigma in major parts of our country. As a purpose-led company, we will launch a campaign aimed at raising awareness about womenâs health an
Amrutanjan eyes bigger pie in personal hygiene
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Aims to boost Comfy brand offerings
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Aims to boost Comfy brand offerings
Amrutanjan Health Care, known for pain management products, is looking at a sizeable presence in the women’s personal hygiene space by supplying high quality sanitary pads at affordable prices under the Comfy brand.
The company, set up 127 years ago, is committing investment to increase presence in this segment to be among the top three players in 2-3 years, said chairman and managing director S. Sambhu Prasad.
Amrutanjan is ramping up distribution to 4.5 lakh outlets in FY22 from 2.8 lakh now and plans to appoint 5,000 distributors and sub-distributors, he said.
Amrutanjan Healthcare s Comfy launches a campaign featuring Shraddha Kapoor adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.