Multiple Starbucks stores in Seattle to test reusable cup program by Callie Craighead, SeattlePI
In an effort to cut down on single-use cups and give consumers a greener choice, Starbucks has started to roll out their long-awaited reusable cups, testing the new Borrow A Cup program at five Seattle stores until May 31.
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Customers will have the option to order their hot or cold beverage in the company s newly designed reusable cups at participating stores, paying a $1 refundable deposit for their cup. Customers can then return to cup to the store s contactless kiosk, scanning the cup using the Starbucks App to receive a $1 credit and 10 bonus stars for future purchases.
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The FINANCIAL Two-month borrow-and-return trial will run in five Seattle stores as part of Starbucks ongoing commitment to reducing single use cup waste and goal to reduce waste by 50% by 2030, Starbucks notes.
Trial program allows customers to order their beverage in a reusable cup, each replacing up to 30 disposable cups.
Company partners with Seattle-area service, Ridwell, to offer customers an at-home option to return their borrowed cup.
The Starbucks cup is iconic. And while technically, Starbucks cups can be recycled under the right circumstances, they can only be used once. We know that needs to change.
“Promoting reusability is an important part of Starbucks goal to reduce waste by 50% by 2030,” said Michael Kobori, Starbucks Chief Sustainability Officer. “We understand the interdependency of human and planetary Health, and we believe it is our responsibility to reduce single use cup waste. We will lead the transition to a circular economy.”
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