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Audience demand, production spending, and TV budgets reached all-time highs.
29 Jun, 2021 - 08:53 AM IST | By indiantelevision.com Team
New Delhi: Despite a year of uncertainty and production hiatuses due to the global pandemic, streaming platforms have set the global film and TV industry on a trajectory of accelerated growth with no imminent ceiling in sight. According to a latest assessment by London-based fin-tech platform, Purely Streamonomics, audience demand, production spending, and TV budgets reached all-time highs during the pandemic.
While the actual number of films that went into production dropped last year, and TV series experienced shooting delays, more cash than ever was committed to content, reflecting continually rising production budgets and greater rights-buying activity.
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