Cuando Michelin y Citroën crearon la madre de todas las furgonetas
Como suministrador de neumáticos, Michelin era el mayor acreedor de Citroën. En enero de 1935, André Citroën le ofrece a Michelin un gran paquete de acciones con derecho a voto, como garantía adicional para el dinero adeudado
SANTIAGO DE GARNICA CORTEZO Sábado, 24 julio 2021, 00:09
En noviembre de 1934, André Citroën se declara en quiebra. No puede hacer frente a la situación económica de su marca cuando uno de sus proveedores, un fabricante de volantes, reclama en los tribunales la suma adeudada. Como suministrador de neumáticos, Michelin era el mayor acreedor de Citroën. En enero de 1935, André Citroën, ya enfermo de cáncer, le ofrece a Michelin un gran paquete de acciones con derecho a voto, como garantía adicional para el dinero adeudado. Pierre Michelin, hijo de Edouard Michelin (cofundador de la marca de neumát
By: Wheels July 19, 2021 Comments
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The Michelin brothers had no intention of becoming pioneers in the tire-making business. One brother began as a brilliant engineer and then became a marketing genius. The other brother began as an artist and then became an inventor. Rubber got the ball rolling.
Rubber revolutionized a family, a country and a way of life as it became a symbol of perpetual motion.
Follow its path and you’ll also follow the wheels of progress just the way Edouard and Andre Michelin did.
Aristide Barbier, the maternal grandfather of the Michelin brothers, had already joined his cousin Nicolas Daubree and discovered the advantages of rubber when they formed a small manufacturing business in Clermont, France, in 1832.
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Ignition Lane Weekly Wrap: M&A mania, Tesla trademarks, African fintech, another SoftBank implosion & NFTs explained
Xero Australia MD Trent Innes is stepping down after 8 years. Source: supplied
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