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Fever-Tree Adds New Tonic Variant For Autumn
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Tonics and mixers take on wellness
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From Pepsi cocoa cola to cognitive coffee, we take a look at some of the new products hitting the shelves around the globe this month.
Bulmers launches hard seltzer
Bulmers Ireland, best known for its namesake cider brand, has launched Seven Summits hard seltzer in Ireland in association with craft brewer Whitewater Brewing Company (pictured above)
Seven Summits draws its inspiration, as well as the pure water for the drink, from the seven summits of the Mourne Mountains: known for its natural beauty and as an adventure destination.
The 4.5% ABV hard seltzer is brewed, rather than blended: and is produced in small batches. It comes in three flavors: wild berry, lemon and mango. It is currently available in O’Briens Off-Licences across Ireland with a selection of independent off licences. A retail and on-trade roll-out, accompanied by a marketing campaign, will follow next year.
A wave of product launches includes new creations from Beavertown, Aluna Coconut, Signature Brew and Fever-Tree.
Beavertown relaunches Tempus Project with pair of seasonal pours
Beavertown Brewery has renewed its Tempus Barrel project with a pair of new seasonal beers – the Chariot and he Rule of Three – pouring from 8 December.
The two new brews are the first of four regular offerings that will be created throughout the year, with a further 8 planned, seasonal releases in the pipeline.
The Chariot is a 5.6% Pilsner that boasts a bitter yet complex flavour according to Beavertown thanks to its 3-9 month maturing process.
The Rule of Three, a 5.8% mixed fermentation Saison, channels more floral elements according to its creator. It is a blend created from multiple barrels, each fermented using Beavertown’s constantly evolving house culture, offering hints of orchard fruit and sourdough.