This is Rapidos first fundraise since 2019, when it snagged back-to-back funding from Nexus and Westbridge Capital. The latest funding round was led by Westbridge Capital and saw the participation of Yamaha among several others.
Shows struggles commuters face in public transport through three short films.
22 Jul, 2021 - 08:25 AM IST | By indiantelevision.com Team
New Delhi: Bike taxi platform, Rapido on Wednesday announced the launch of its new digital marketing campaign #NoStressSawari highlighting the struggles commuters face while traveling to work daily in a train, bus, or shared auto.
The campaign consists of three short films, each 20-second-long which show protagonists preparing for their daily commute struggle. One of them is seen practicing the bus-aasan yoga, while the other two are shown playing musical chairs to increase their agility when the time comes to grab that seat on the metro/local train or a shared auto. It is an analogy-driven concept to show the perils of everyday commute using a humorous tone, to show people that there is an alternative convenient mode of transportation available - Rapido.
#NoStressSawari : Rapido Launches New Digital Marketing Campaign adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
RideBoom Bike Taxi Scheme to Be Launched In Punjab in the Coming Weeks Having become an instant hit in Chandigarh and surrounding areas, RideBoom is now launching its new Bike Taxi Scheme in and around the same region.
BriefingWire.com, 4/20/2021 - CHANDIGARH (April 20th, 2021) - Popular ridesharing service RideBoom is soon going to launch its new service of Bike Taxi in Punjab. According to sources, the company is very happy with the popularity of its cab service connecting Chandigarh, Ludhiana and other surrounding areas and it is this development that has led to the decision to launch bike taxis.
Fresh from its success in the cab services, RideBoom is said to be executing the same policies that have governed the cab services so far. The policy of No Surge Pricing will continue as well as the least waiting time among all. So will the policies of online booking and gender booking. Needless to say, RideBoom commits total and co