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The evolution of Australian wine consumer habits in the year of the COVID-19 pandemic
March 10th, 2021
Researchers from the Adelaide Business School and Ehrenberg-Bass Institute at the University of South Australia conducted a second wave of data collection on the habits of Australian wine consumers following the first set of results presented in the August 2020 issue of the Australian & New Zealand Grapegrower & Winemaker magazine. The researchers share the following findings from this second wave of data, with the full results to be published in Autumn issue of the Wine & Viticulture Journal due out next week.
By Armando Corsi, Larry Lockshin and Johan Bruwer
Last modified on Thu 10 Dec 2020 22.17 EST
Poking around partitions of plonk at the bottle shop can be flustering on a regular day, and nightmarish when special occasions, gifts or in-laws factor. In a sea of unfamiliar labels, a little award-sticker bling is eye-catching, but is it a warranty that youâve snagged a winner?
âItâs almost like throwing darts at a dartboard blind when youâre picking up a wine bottle with a medal on it,â says Mike Bennie, wine critic, judge and founder of the Drink Easy Awards. âItâs not necessarily a guarantee of higher quality per se, itâs a guarantee that itâs performed well in a wine show.â