Don Vultaggio, chairman and co-founder of AriZona Beverages, wants to reportedly keep the 99-cent iced tea the same price because it's "something that customers rely on."
Don Vultaggio, chairman and co-founder of AriZona Beverages, wants to reportedly keep the 99-cent iced tea the same price because it's "something that customers rely on."
The surprising backstory of AriZona Iced Tea s name kvia.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from kvia.com Daily Mail and Mail on Sunday newspapers.
When Don Vultaggio was considering names for his new iced tea business three decades ago, he wanted something that connoted a "warm and healthy environment."