AriZona Beverages Launches 99Projects
AriZona Beverages, makers of the number one ready-to-drink iced tea in America, today announced the launch of its new creative content platform – 99 Projects. 99Projects will select and fund 99 new creative ideas from artists, celebrities, influencers and customer submissions, no matter how much it costs or how long it takes. Inspired by AriZona Iced Tea, always priced at $.99, 99Projects will create a new way for passion projects and emerging creatives to have their ideas jump started and funded.
“We were inspired to create a way for the next generation of creative voices to not only be heard, but to also help them get their ideas off the ground,” said Spencer Vultaggio,Chief Marketing Officer of AriZona Beverages. “This is an especially important time in our culture to help support the dreams of our customers. As a proudly family-owned and operated American company, we have been able to continue to grow our business thanks to our loya