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Zee Media has effected senior management-level changes in its news cluster, sources said.
Gaurav Verma, who is Head of Sales at Zee Media, will look after Zee News, Zee Business, Wion and special projects, as Chief Revenue Officer.
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Verma had joined the Zee network in July 2020 as Head of Sales. He previously worked with the TV Today network for nearly seven years in senior positions. He was also Assistant Vice-President at Network 18.Â
The sources also said that Manoj Jagyasi, Executive Cluster Head, Sales, will look after all other 11 news channels of the network as Chief Revenue Officer. The 11 channels are Zee Hindustan, Zee 24Ghanta, Zee 24 Kalak, Zee Rajasthan, Zee Bihar Jharkhand, Zee Odisha, Zee Salaam, Zee UPUK, Zee MPCG, Zee 24 Taas and Zee PHH.
Commentary: Why is TRAI silent on DD Free Dish monopoly, which is killing the news genre?
The regulator played a role of mute spectator as news channels shelled out exorbitant prices to grab a year-long slot on the free-to-air distribution platform. Why is it not putting a cap on Free Dish pricing as it did with channelsâ MRP? Delhi, March 04, 2021
What happened during the recently concluded e-auction of DD Free Dish for the news genre, where channels shelled out exorbitant prices to grab a year-long slot on the free-to-air distribution platform, is no less than âshooting themselves in the footâ.
Rakul Preet Singh s Case : Delhi HC Directs I&B Ministry To Act Against News Channels Not Part Of NBSA Which Violated Program Code livelaw.in - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from livelaw.in Daily Mail and Mail on Sunday newspapers.
Experts feel paying 40-50% of distribution cost for reaching 15% of audience with least buying capacity makes no business sense as this escalated cost cannot be recovered from advertising