Thank you for this segment of the show. [applause] i think we will shift some chairs out now. Bring my colleagues up here. So, we have three yes that i bring it up, who are some old friends, some new friends. The people ive been well acquainted with the well aware for a long time. These are three of the best political minds and operatives in the country. Period. I had the opportunity to work with sarah fagan and rush refer in both the Bush Campaign. They are simply the best. Theyre the kind of people who do not dance in the end zone. They just get it done. I have a lot of credit for a lot of work that russ did. And a lot of work that sarah did. And david is well known for being the architect for president obamas campaign. I was with a number of operatives the other day, doing our show, and we were thoroughly and we were at the Hillary Clinton campaign. So these were a number of people you had worked against at some time, and to a person, they said david is the best in the business. Hig
Hillary clinton and president obama and change versus more of the same. Very powerful. Lets run that advertisement. [video clip] [indiscernible] i dont want people who already agree with me, i want honest, sears, hardworking patriotic people who want to be part of a team. The american team. I hope we have learned a little bit more about what i believe in and am trying to do, and really, help this conversation about our country get started. I hope we keep this conversation mr. Mckinnon another example is the campaigns will now ask their supporters to just do a competition. To begin it advertisement here is one. Bernie sanders has had some great ads the cycle. Heres an example of somebody that is supported made an advertisement for a minute is fantastic, as good as any advertising youll see from an agency. [video clip] our job is not to divide, our job is to bring people together. [applause] if we do not allow them to divide us up, i race, bisexual orientation, by gender, by not allowing
Our president took ashley in his arms and embraced her. It was asked that moment that we saw her eyes fill up with tears. Please the most powerful men in the world and all the wants to do is make sure im safe. What i saw is what i want to. Ee, the heart and the soul [applause] quakes the other evolution of advertising is we lose control. We have these packs running ads. We lose control of our message. Becauser thing is that of the online capabilities in social media, its not just committees but anybody out there can make an add on your behalf and if its good enough, it will power up. Of of my most favorite ads all time, the great apple ad produced on behalf of barack obama but not by the campaign. Technically not an ad at all. It never aired on television to my knowledge. It was a viral video. We kind of stretch the definition of political ads when buttart including these they are clearly persuasive. It was pretty early on that that dynamic got to clinton and obama. There are powerful.
Carolina to midbrazil, everything in between. On the trail of a predator. Thank you for joining us. We often focus on the violence that plagues our biggest cities but americas baltimore, new orleans, the latest to expose its crime problem is milwaukee, which you might be surprised to hear is at the top of the list of rising murder rates ai. 76 spike in its murder rate. On the fight to bring the brew city back. Reporter along the banks of Lake Michigan sits the city of milwaukee. The formidable shores a bastion of manufacturing and beyond the calm water system a city in pain. Following breaking news out of milwaukee, a double fatal shooting. Three people are dead including a toddler and teenager. Reporter after years of declining violent crime, many cities have seen a surge in homicides with this working class city topping the list. Witnesses say they heard several the shows. Reporter so far this year, milwaukee has had over 100 100 homicides compareeo 186 throughout 2015. How you going