DUBAI: TikTok is celebrating Ramadan this month by engaging its community in the Middle East and North Africa region, featuring key Ramadan traditions, from Fawazeer, soaps, dramas and recipes under the hashtag #RamadanVibes.
“Last year, we saw people embrace the spirit of Ramadan on TikTok and come together virtually to celebrate key traditions. As our community couldn’t gather with their families and friends in line with the COVID-19 restrictions, TikTok truly became the platform where Ramadan traditions lived on,” said Rami Zeidan, head of video and creative at TikTok.
“This year, we are building on those traditions to offer our creators a space for celebration, gratitude and entertainment,” he added.