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Plant-based seafood analog products are becoming increasingly popular, and, while many are still in the development stage, cellular-based seafood options are also on the rise.
In the most recent notable example of plant-based seafood success, Stockholm, Sweden-based Hooked Foods is launching Toona, shredded plant-based tuna, in restaurants nationwide next spring. The shredded Toona can be used in a wide range of dishes, including sushi, pizza, pasta, and sandwiches, the company said.
Hooked raised SEK 5.14 million (USD 621,000, EUR 507,000) in capital to fund the expansion, thanks to new investors such as Katapult Ocean, Wave Ventures, PlusCap, ProVeg, and Veg Capital.
“The goal is to get as many people as possible to switch to plant-based alternatives to fish, without compromising on taste, quality, and nutrition,” Hooked said in a press release.