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Alt-seafood brand Hooked raises over $1m in funding

Swedish seafood alternative brand Hooked Foods has raised over $1m in its latest round of funding with plans to break into the German market.

Peter liuEmil wastesonTom johanssonPlant based seafood coHooked foodsBig idea venturesAqua cultured foodsJust foodPlant based seafood

Hooked lands seven-figure funding to cast net for plant-based fish wider

Hooked lands seven-figure funding to cast net for plant-based fish wider
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Seaspiracy fueling plant-based surge in Europe, as Cargill becomes next big player to invest in seafood analog market

Share Plant-based seafood analog products continue to gain in popularity in Europe. To meet that demand, suppliers have been launching new plant-based products, while companies traditionally aligned with the seafood industry have been investing in plant-based firms. Agriculture giant Cargill is investing in Bflike, a start-up created by BOX NV. Bflike has patent-pending vegan fat and blood platforms, and it plans to license its proprietary technology and premix ingredient solutions to food manufacturers and retailers so they can commercialize their own meat and fish alternative products. “This ground-breaking technology results in plant-based meat and fish alternative products that are virtually indistinguishable from their animal-based counterparts, with similar visual appearance (both raw and cooked), texture, mouthfeel, melting behavior, and cooking performance,” Cargill said.

Noord brabantEmil wastesonAnnemiek vervoortSchouten europeBlue ocean xleratorFishless sticksProduct manager annemiek vervoortFishless burgerFishless filletBeer battered fishlessSweden based hooked foodsCo founder emil wastesonநூற்த் துணிச்சலானசாரணர் யூரோப்ஸ்வீடந் அடிப்படையிலானது இணந்துவிட்டது உணவுகள்

Boost flexitarian appeal: That s where the big business and the big impact is

Boost flexitarian appeal: ‘That’s where the big business and the big impact is’ For plant-based producers to take a larger chunk out of the US$1.3trn meat market they will need to strengthen their appeal to flexitarian consumers. But how can this be achieved? The perceived health, environmental and animal welfare benefits of cutting back on animal-based proteins are prompting a growing cohort of carnivorous consumers to turn to plant-based alternatives. Flexitarianism – traditional meat eaters making a conscious decision to eat less animal protein – is on the rise. According to a recent YouGov survey in the UK, 14% of the population consider themselves flexitarians. Meanwhile, research carried out by plant-based supermarket chain Veganz suggested that 22.9% of Europeans are flexitarian.

United kingdomEmil wastesonTom johanssonHooked seafoodRedefine meatஒன்றுபட்டது கிஂக்டம்டோம் ஜோஹன்சன்இணந்துவிட்டது கடல் உணவுமறுவரையுறை இறைச்சி

Plant-based, cellular aquaculture invasion into seafood likely to arrive in 2021

Share Plant-based seafood analog products are becoming increasingly popular, and, while many are still in the development stage, cellular-based seafood options are also on the rise. In the most recent notable example of plant-based seafood success, Stockholm, Sweden-based Hooked Foods is launching Toona, shredded plant-based tuna, in restaurants nationwide next spring. The shredded Toona can be used in a wide range of dishes, including sushi, pizza, pasta, and sandwiches, the company said. Hooked raised SEK 5.14 million (USD 621,000, EUR 507,000) in capital to fund the expansion, thanks to new investors such as Katapult Ocean, Wave Ventures, PlusCap, ProVeg, and Veg Capital. “The goal is to get as many people as possible to switch to plant-based alternatives to fish, without compromising on taste, quality, and nutrition,” Hooked said in a press release.

Hong kongThe netherlandsEmil wastesonSanchez romeroErik byreniusTom johanssonYamina tsalamlalCarrie chanKatapult oceanAlbert heijnSingapore food agencySweden based hooked foodsWave venturesCo founder emil wastesonGathered foodsGood catch

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