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SANTA ROSA, Calif., Jan. 14, 2021 /PRNewswire/ Due to the ongoing pandemic, Sonoma County winegrowers gathered around their laptops and computer screens to review the organization s efforts last year and learn about the future direction from the Sonoma County Winegrowers president, Karissa Kruse, as the 30
th annual Dollars and $ense Seminar and Trade Show went virtual for the first time Thursday morning. Additional speakers included Ray Isle, Executive Wine Editor from Food & Wine magazine; Glenn Proctor from Ciatti Co.; Danny Brager, Brager Beverage Alcohol Consulting; Peggy Gsell, of Nielsen and several breakout session speakers.
In recent years, this event has generated significant wine industry news and the 2021 meeting did not disappoint. Kruse used this year s forum to announce that the organization will be establishing the nation s first innovation accelerator for the wine industry to encourage, collaborate and assist in the d