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WhatsApp's New AI Features are Designed for Businesses

Meta adds AI-powered features to WhatsApp Business app

Last year, during the Q3 2023 earnings call, Mark Zuckerberg talked about leveraging AI to have business accounts respond to customers for purchase and support queries. Today, Meta announced AI-powered features for WhatsApp Business apps, such as helping with the creation of click-to-WhatsApp ads and generating responses to frequent customer messages. Mark Zuckerberg announced these tools at the company's Meta Conversations conference in Brazil today.

Meta rolls out Meta Verified for WhatsApp Business users in Brazil, India, Indonesia and Colombia

Meta on Thursday said it is rolling out its Meta Verified program for WhatsApp Business users in Brazil, India, Indonesia and Colombia, and eventually to more countries. The company is also adding more features to its messaging service for businesses, and letting companies use their APIs to service customers over calls inside of the app. Meta launched its verification program for creators in March 2023 and extended it to businesses in September 2023.

WhatsApp Adds AI Tools for Businesses

WhatsApp introduced artificial intelligence tools designed to help businesses use the app to sell products and services.

SIPPIO and Clerk Chat Launch Seamless Messaging for Microsoft Teams

SIPPIO, a voice enablement platform, and Clerk Chat, a conversational messaging service, introduced 'SIPPIO Text Messaging by Clerk Chat.'