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the world s first
plant-based yakiniku meats, made its debut in the alternative protein hotspot Singapore this week, just 10 months after establishment. The company has collaborated this time with popular Japanese restaurant Aburi-EN, where two types of meal sets using the NEXT
Kalbi (short rib) will be available.
From left to right: Premium Kalbi Don Set and Stamina Kalbi Teishoku Set
As it is the first time that a Japanese company s alternative meats were offered in a chain restaurant in Singapore and the meals are also Aburi-EN s first-ever plant-based menus, their product launch event gained attention from influencers and media personnel.