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Gamasutra - Atari sets up two new divisions: Atari Gaming and Atari Blockchain

); } Atari has established two divisions with very different focuses and, as a result, now has a new CEO at the helm. The retro-aligned company announced the shift this week, noting that it has established Atari Gaming and Atari Blockchain to group its two main business focuses into their own divisions. As part of that, now-former CEO Frédéric Chesnais has stepped down in order to focus entirely on Atari s blockchain dealings and licensing. In his place, board chairman Wade J. Rosen has stepped in as CEO. The new Atari Gaming division aims to focus on expanding the market of retro games, and will specifically see the company license its brands in games (as well as in the hotel and casino business), continue to develop free-to-play mobile games, and revitalize classic Atari IP with an expansion into the console and PC market.

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Atari changes CEO and sets up separate Gaming and Blockchain divisions

Atari changes CEO and sets up separate Gaming and Blockchain divisions
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Atari Games Being Revitalized for Modern Consoles

Wednesday, April 07, 2021 Atari has announced the creation of a new gaming division with the aim of making console and PC games “for the modern era.” In a press release, the company said that it wants to “revitalize” classic Atari IP that will “share the classics’ instant enjoyability, while introducing a meaningful single-player campaign, couch co-op/multiplayer, and online play.” “The Gaming Division of Atari, which will include all assets not included in the Blockchain Division, will be focused on gaming, and specifically the expanding market of retro gaming,” Atari said in a statement. “Financially, Atari will prioritize incremental long-term growth and sustainable cashflow. To do this Atari will focus on three key pillars for the Gaming Division: Gaming, the VCS, and Licensing.”

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