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Shhhh, they re listening – inside the coming voice-profiling revolution

Shhhh, they’re listening – inside the coming voice-profiling revolution Companies could soon tailor what they try to sell you based on the mood conveyed by the sound of your voice. An independent news and commentary website produced by academics and journalists. An independent news and commentary website produced by academics and journalists. You decide to call a store that sells some hiking boots you’re thinking of buying. As you dial in, the computer of an artificial intelligence company hired by the store is activated. It retrieves its analysis of the speaking style you used when you phoned other companies the software firm services. The computer has concluded you are “friendly and talkative.” Using predictive routing, it connects you to a customer service agent who company research has identified as being especially good at getting friendly and talkative cu

Shhhh, they re listening - inside the coming voice-profiling revolution

Shhhh, they re listening - inside the coming voice-profiling revolution The Conversation 28 Apr 2021, 22:40 GMT+10 You decide to call a store that sells some hiking boots you re thinking of buying. As you dial in, the computer of an artificial intelligence company hired by the store is activated. It retrieves its analysis of the speaking style you used when you phoned other companies the software firm services. The computer has concluded you are friendly and talkative. Using predictive routing, it connects you to a customer service agent who company research has identified as being especially good at getting friendly and talkative customers to buy more expensive versions of the goods they re considering.

Joseph Turow

Joseph Turow is Robert Lewis Shayon Professor of Media Systems & Industries at the Annenberg School for Communication. Turow is an elected Fellow of the International Communication Association and was presented with a Distinguished Scholar Award by the National Communication Association. A 2005 New York Times Magazine article referred to Turow as “probably the reigning academic expert on media fragmentation.” In 2010, the New York Times called him the ranking wise man on some thorny new-media and marketing topics. In 2012, the TRUSTe internet privacy-management organization designated him a privacy pioneer for his research and writing on marketing and digital-privacy. He has authored twelve books, edited five, and written more than 160 articles on mass media industries. His most recent books are The Voice Catchers: How Marketers Listen In to Exploit Your Emotions, Your Privacy, and Your Wallet (Yale, forthcoming early 2021), Media Today: Mass Communication in a Converging

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