Gisele Bundchen has helped create a smoothie for trendy organic market Erewhon. The price on the drink is an eye-watering $19, which is much more than the hourly minimum wage in the US.
Erewhon has confirmed that the celebrity-backed drinks contain approximately 700 calories. They are also thought to have almost 80 grams of sugar - 10 times that of a Krispy Kreme.
Garden of Life, Optimum Nutrition, Vital Proteins and NOW Foods are the top supplement brands on Amazon. In many cases, high-powered brands make high-level investments that help drive sales performance on the platform.