On March 27, the Federal Circuit issued a precedential ruling in Inline Plastics Corp. v. Lacerta Group, LLC, holding that an improper jury instruction given at trial by the district court required vacatur of the court’s final judgment that Inline’s patent claims were invalid for obviousness.
To celebrate St Patrick’s Day on March 17, Irish dry stout brand Guinness has launched a soundtrack inspired by boisterous pub singalongs with a Singlish twist and A multi-sensory journey in a new campaign, "The Guinness Experience".
Taylor Swift has been hard at work releasing new albums and touring the globe but marketers have been working harder by jumping on the Taylor Swift bandwagon with their campaigns.
The question here though is if it is really possible for Victoria’s Secret to resurrect itself after years of people going after them and 'cancelling' them for its values and beliefs. Can a brand really be un-cancelled and how do they go about it?