May 4, 2021
The Vans Breana Geering pack Courtesy of Vans
SPONSOR
Vans, the original action sports brand and icon of creative expression, has teamed up with Breana Geering, one of the most talented skateboarders coming out of Canada’s of-the-moment skate scene, on a head-to-toe pack led by the Skate Old Skool.
Breana Geering
Hailing from British Columbia, Breana has emerged as an influential force in skateboarding, gaining recognition for her calm, collected style, serious ledge skills, and flip in and flip out manual tricks. Recently, Vans Skateboarding talked to Breana and those closest to her about how she came up in the Vancouver skate scene and what’s shaped her journey along the way. Building on the momentum of the past few years, Vans and Breana came together this season to create a forward approach to footwear and apparel, combining wearable colors with a nod to gender neutrality.
Apr 28, 2021
The Grosso Forever collection Courtesy of Vans
SPONSOR
To pay tribute to skate legend, historian, gatekeeper, and beloved Vans family member Jeff Grosso, and to mark his birthday, Vans is proud to announce a new Love Letters To Skateboarding episode solely featuring Jeff, complimented by the Grosso Forever collection.
Vans’ special birthday episode of Love Letters to Skateboarding celebrates Jeff’s life, in his own words, and was compiled by long time co-creators, Buddy Nichols and Rick Charnoski of Six Stair Productions. The episode illustrates Jeff’s raw, authentic and often-opinionated take on skateboarding that was captured during a decade of filming the series.
Apr 21, 2021
New Vans CMO Kristin Harrer - Photo courtesy of Vans
SPONSOR
Editor’s note: The Chief Marketing Officer is a new role at Vans. Nick Street remains Global VP of Integrated Marketing.
Vans Appoints Kristin Harrer as Global Chief Marketing Officer
Former Dollar Shave Club CMO brings extensive retail, branding and digital marketing leadership to drive deeper, authentic consumer relationships and brand experiences for Vans
COSTA MESA, CA, APRIL 21, 2021 – Vans, the global icon of creative expression, today announced that Kristin Harrer has joined the company as Global Chief Marketing Officer, effective today. As CMO, Kristin will lead the company’s global marketing and creative teams as Vans continues its brand purpose of empowering creative self-expression in youth culture across action sports, art, music and street culture.
Vans Commits to Make Core Materials 100% Regenerative, Responsibly Sourced, Renewable or Recycled by 2030
Vans Creative Approach to Sustainability Leads Industry with Regenerative Rubber Initiative to Reduce Global Environmental Impact
News provided by
Share this article
Share this article
COSTA MESA, Calif., April 20, 2021 /PRNewswire/ Today, Vans, the original action sports brand and global icon for creative expression, announced new global commitments to environmental sustainability and responsibility that will be achieved by 2030. Vans will move towards creating circular products and systems that use regenerative and recycled materials, designed to reduce waste and keep products in use and out of landfills.
As part of Vans’ commitment to inspire youth culture, Vans recognizes the urgency to move towards circular products and will deploy systems that design out waste.
Vans Partners with Los Angeles High School shop-eat-surf.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from shop-eat-surf.com Daily Mail and Mail on Sunday newspapers.