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Native American advocate Crystal Echo Hawk aims to change narrative

Oklahoman Crystal Echo Hawk, an enrolled member of the Pawnee Nation of Oklahoma, has become a well-known advocate for Native peoples. Born in Provo, Utah, Echo Hawk, 49, founded IllumiNative, which aims to transform public perceptions and stereotypes of Native people. Echo Hawk currently serves as   IllumiNative s president and chief executive officer. The organization was among the advocacy groups that were instrumental in compelling the Washington National Football League organization to change its name and logo in 2020 because it had long been considered offensive. Notably, Echo Hawk designed and helped lead a two-year, $3.2 million research and strategy-setting initiative called the Reclaiming Native Truth Project, which was completed in 2018. The project has been widely considered as the largest public opinion research and strategy setting initiative ever conducted for, and about, Native Americans.

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